NINE GENERATIONS · ONE UNBROKEN HART LINE · SINCE 1820 1820, 1895, 1983, 2010. Four dates that hold the firm together.
The line begins in 1820 in the Aston quarter of Birmingham, where
Samuel Hart, a silversmith, founded the firm and named it after his
son Charles. The brothers shared the workshop. Then, late in the
1800s, another Charles moved the business out of the city to Wiltshire and opened a
shop in Bradford on Avon. The building the family lived above is, oddly, still in
use today as our solicitor's office.
The Frome move came in c.1895. Charles bought an existing jeweller's on Bath
Street, the steep hill, and ran it until his death in 1926. George
Hart followed, then George's son Philip. When George
died in 1964 a punishing death-duty bill nearly closed the firm. The family saved it
by selling the Weston branch and closing the village shops at Bruton and Castle
Cary. Philip ran Frome and Melksham on stringent housekeeping and went on to open
shops in Chippenham and in 1968 in Warminster, where the present managing director
(Alex's father) first stepped behind a counter.
The Cheap Street move was 1983. The new building dates to the late 1500s, was once
the Colonial Stores and then a tobacconist; stairs were installed where there had
been none. Alex Hart joined the business in 2010 after a few years
at Goldsmiths in Bath. He is the ninth direct descendant of the original Samuel.
The company is still up to date and modern. The online business, Vintage Tom (named
after Thomas Hart, the founder's father, born 1776), opened in 2011 and sends
antique jewellery from Frome to the USA, Australia, Edinburgh, Amsterdam.
“It is wonderful to think that a business can come through all events, wars,
recessions, downturns and upturns and still be able to continue with the same
bloodline started all those years ago by ancestor Charles.”
Charles Hart Jewellers, on the 200-year anniversary